The purpose of this branding project was to challenge myself to create a brand and guidelines from scratch, including an original logo, and develop assets like icons, colors, typography, labels, merch, and more. My experience in the food & beverage industry plus my desire to further my skills in Illustrator and Photoshop led me to creating Perception Brewing, a beer brand and community “third space” in Queens, NY.

BRANDING: MUSIC

Marina Blossom is a singer-songwriter from Portland created in collaboration with a friend for an art direction and branding class. 

SCOPE

branding, photography, custom illustration and typography, merchandise mockups

STYLE

thoughtful, authentic, approachable, youthful, memorable

PITCH DECK DESIGN

OpenDelta began as an idea to empower at-risk youth to cultivate their creative talents by pairing them with professional mentors. This presentation is primarily conceptual, however, the statistics on the Foster Care page are factual as of April 2022. If you are interested in or connected with foster youth organizations, please reach out.

SCOPE

branding, market research, copywriting, photo editing, template creation

STYLE

bright, modern, eye-catching, bold, colorful